Paid Ads
Crafting copy for Chubbies paid ads means adding a dash of Friday at 5 pm to the feed.
Product Descriptions (PDP)
Chubbies products work hard and play even harder, so their product descriptions needed to match.
Product Launches
Chubbies products are crafted with premium fabrics and designs that not only keep you comfy but also look dang good. For the Cloud-10 Collection, I leaned into the clouds and product details to help launch this brand-new product line.
Product Naming
Having fun with names? Don't mind if I do. From swim trunks to resale sites, I've had the chance to flex my skills and craft Chubbies-approved names that last longer than the weekend.
Emails
Chubbies emails bring a Friday at 5 pm feeling to your inbox. As a contract copywriter, my job is to seamlessly step into the Chubbies brand voice to deliver the tone Chubbies consumers expect (and love).
SMS/Push Notifications
Writing on the bright side is how I approach crafting SMS and Push Notifications for the Chubbies brand.